TIE ME UP is a collection inspired by industrially produced fasteners. By removing the straps from their existing context and making them wearable, a completely new type of jewel emerges in which their original function of connector becomes a symbol. Each object is made by hand in precious metal. In this way, these straps, which are often perceived as worthless, become very valuable. Their temporary nature acquires a permanent meaning, and something once produced for the mass transforms into a unique piece. The collection is made for a personal statement for both men and women. It makes you think about the modern modalities of identity, tradition, material, time, value, mass production and reproduction.

Janna Wieringa is educated as a goldsmith and product designer. Her interest lies in the influence an object has on our daily “performance” or as we can say the construction of our own identity. By redefining everyday objects, in material and function, she constantly explores the boundaries of body ornaments. Questioning “normal life” and “staged life” through absurd performances about the way we present and consume products. She believes everything is a jewel, everybody is a performer and everywhere is a stage.